Set a flag, which tells the Chrome browser to enable specific experimental features. If you're unfamiliar with some of these terms or concepts, consult the Privacy Sandbox glossary.
Ads in a first-party context, such as ads on a social network or a search engine results page, or a publisher serving their own ads.Ads in a third-party iframe, such as ads on a publisher site that uses a third-party ad tech provider.This API enables advertisers and ad tech providers to measure conversions in the following cases: The Attribution Reporting API enables those measurements in a privacy-preserving way, without third-party cookies. Browsers are restricting access to third-party cookies because these can be used to track users across sites and hinder user privacy. Today, ad conversion measurement often relies on third-party cookies. In the future, the Attribution Reporting API may serve use cases that are not related to advertising.